Our Story

Established in 1979 by husband and wife, Joy and Dieter, Prop Studios is the first generation family-run interior design agency from the Constantin family. They made a name for themselves as masters of crafting awe-inspiring visual merchandising displays, bringing brands to life over the last 40 years. We specialise in the retail space, developing window displays, in-store visual merchandising, sculpture and events.

In 2008, Joy and Dieter’s daughter Nina, having been immersed in her parents work her whole life, had the vision to expand into the business capabilities into interior architecture, brand identity and strategy. Our sister division, FormRoom, was born.

Today, both Prop Studios and FormRoom side by side, complementing and supporting the other. This close relationship allows us to work with brands from initial concept and design to production and installation. Together, we understand how to influence brand connections. We merge consumer insight and brand identity to create unforgettable experiences.

We start by gaining a deep understanding of consumer behaviour and industry trends, past, present and future. This process gives us insight into the best ways to capture an audience’s attention, allowing us to create a seamless consumer experience across online and physical spaces.

We have taken our work worldwide, providing research, design, production and installation to the USA, Middle and the Far East and Europe for brands such as Hyundai, Ted Baker and Anya Hindmarch.

1979 1979 Prop Studios established
by Joy & Dieter Constantin
1986 Prop Expands Move to a large studio where their daughter, Nina Constantin, works on school and university holidays, mucking in on manufacture, design and client work.
1986 - Prop studios
2002 - Prop studios
2002 Manufacturing moves to current Ditchling Workshop
2006 Nina Constantin takes over Her first project on taking over the company was Harrods Christmas Windows. These scheme wins an award for Best Windows at the VM & Display Awards.
2006 - Prop studios
2008 - Prop studios
2008 Nina launches formroom In response to the many interiors and furniture projects coming to Prop Studios. FormRoom runs alongside Prop Studios, delivering award-winning pop ups, interiors, furniture and lighting
2009 FormRoom exhibits at 100% Design to huge success.
2009 - Prop studios
2010 - Prop studios
2010 Launch of Bono's Red Campaign.
Nike Town London
Nina designs and installs the Bono's Red Campaign at Nike Town London. The launch wins Best In-Store Branding.
2011 Studio 1 Architect Collaborations Nina meets her now husband, Daniel Rowland who runs Studio 1 Architect, which we collaborate with on projects.
2011 - Prop studios
2011 - Prop studios
2011 Partner with Anya Hindmarch Deliver the award-winning pop up in Selfridges.
2012 Wacky Races Selfridges Create the award-winning Wacky Races scheme for Selfridges
2012 - Prop studios
2013 - Prop studios
2013 Continue to work with
Ted Baker internationally
2013 London studio Open our London Design Studio to work alongside our Ditchling Workshop
2013 - Prop studios
2014 - Prop studios
2014 Make my Magnum Pop-up Create the first Make My Magnum pop-up in Selfridges, also completing a window take-over
2015 Hyundai department store Design award-winning installations for Hyundai Department Store in South Korea
2015 - Prop studios
2016 - Prop studios
2016 Missguided Store Launch Collaborate with Missguided in their influential first bricks-and-mortar store
2017 Mon Purse at Selfridges Designed & manufacture luxurious window display for Mon Purse at Selfridges
2017 Winners: Visual Merchandising & Display Awards
Visual Merchandising Awards

Nina Constantin - Owner Director
David Robert - Senior Project Manage
Emily Foenander - Project Manager
Emily Ditton - Head of Design

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