the brief
Prop Studios were commissioned by Studio Xag to produce five oversized translucent pink hearts. These replicated the new Diesel perfume bottles as part of a larger marketing initiative.
Customers felt the connection between the flagship stores and the wider Diesel marketing campaign.
design & manufacture
Displayed in the brand’s UK and Paris flagship stores, the hearts were created by 3D scanning the original Diesel perfume bottle, then a high-quality faceted tool was created from this. This tooling was then used to vacuum-form, the result being crystal clear glass-like pulls.
The forms were then sprayed in a specially-formulated Candy translucent spray, colour matched to the glass perfume bottle perfectly. Finishing details were added to make the hearts look like replica perfume bottles.
