the brief
Prop Studios worked in collaboration with Paul Smith to design and install the brand’s Christmas windows at 11 stores in the UK.
The collaboration between Prop Studios and the Paul Smith team was instrumental in delivering this much-admired window scheme.
design
& manufacture
The Paul Smith team provided us with materials that they felt would work together. We then researched the work of Dan Flavin and the use of neon lights which feature in the final design.
The triangular disco boxes were made with sapele veneer which is stained in walnut and then waxed to give a rich texture. The combination of neon lighting and walnut provides an original and eye-catching scheme which reflects the sharpness of the Paul Smith collection.